Computer-Generated Imagery
Staff explore how ideas move from concept to final screen outcomes through production workflows, combining artistic decision-making with technical problem-solving.
Current research includes experimentation with AI-assisted tools compared to traditional CGI methods, examining their impact on creativity, control, and production quality. Projects range from VFX-driven short films and digital sketches developed in collaboration with industry partners such as Moose Ninja Studios, to 360-degree storytelling experiences and virtual reality environments that expand how narratives are created and experienced.
This research is closely aligned with emerging industry practices and is integrated into teaching through hands-on, project-based learning. Students engage with real-world production challenges using contemporary tools, including AI workflows, immersive media technologies, and game design platforms. Activities such as producing short films, developing VR experiences, and experimenting with interactive storytelling enable students to critically evaluate new technologies while building practical skills.
For more information:
Bachelor of Computer-Generated Imagery | Nelson Marlborough Institute of Technology (NMIT)(external link)
Through exposure to industry collaborations, research-informed workflows, and experimental creative projects, students are prepared for evolving careers in screen production, VFX, animation, and immersive digital media.
Research staff in CGI
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Neil Benson Information Technologies Tutor
Neil Benson’s research is practice-led and focuses on CGI, visual effects, storytelling, and digital screen production. He is interested in working at the forefront of CGI and VFX practice, exploring how creative ideas are developed into finished screen outcomes through artistic decision-making, technical problem-solving, and production workflows. A current focus of his research is understanding the impact of AI-assisted tools and comparing them with traditional CGI and visual effects methods, including how each approach affects creativity, control, workflow, quality, and final outcomes.
Neil brings this research directly into his teaching by using current production examples, emerging tools, and real workflow challenges in the classroom. Through short films, VFX-heavy sketches, AI-assisted experiments, and projects with Moose Ninja Studios and industry, he connects creative research with practical production experience. This helps students evaluate new technologies critically, choose appropriate production methods, and develop relevant skills for a changing screen and creative industry.
Find out more about Neil Benson's work, here:
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Saikrishna Srinivasan Tutor
Dr Sai Krishna Srinivasan’s research focuses on 3D animation, virtual reality, 360-degree storytelling, AI, and game design. He explores how emerging digital tools shape creative practice and audience experience, producing both written research and creative outputs through individual and interdisciplinary projects. His work includes journal articles, book chapters, and international conference presentations on immersive media, virtual production, and the use of AI and 360-degree technologies in storytelling and performance.
Sai Krishna brings this research into teaching by helping students understand virtual reality as a versatile technology beyond gaming. Through integrating immersive tools into creative and educational contexts, he supports students to expand their skills and explore new applications across disciplines. His work also connects to industry by encouraging innovation in digital storytelling and preparing students for emerging areas in creative industries, education, and live performance.
